Web Site Search Engine Optimization & Marketing
Since 1994, WebWize has been developing web techniques to rank web sites on search engines. These technics have changed dramatically over the years. Back in the 'Old-Days' we could simply include a company's targeted keyword phrases in title tags, meta tags and text of the web pages.
Today's algorithms used by search engines such as Google take much more into consideration. Meta-tags are rarely if ever used to position a web site against other competitive web sites. Today's keys to success are 'Content' and 'Back-Links'.
Your web site's content (text on pages) drives your initial categorical placement on Google and other search engines. Back-links (links to your site from other web sites) serve as a 'Vote' for your web site in Google's eyes. As a GENERAL rule, these 'Back-links' are 80-90% of a web sites weighting factor. In other words, the more links you have to your site, the higher your site CAN rank against your competition.
Proper planning before and during the web site development phase serves a company well towards future search engine placement.
WebWize can provide keyword analysis before content is written, Directory Submission for your 'Authoritative Link-Building' and 'Back-links' services after a web site is launched. Lauching a web site without proper budgeting for search engine placment can cost a company thousands of dollars. Be sure to plan ahead for search engine marketing of your web site.
Contact us today for a FREE SEARCH ENGINE CONSULTATION.
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